How is that possible? AI-generated art is still a legal gray area. Unfortunately, the laws are not as hard and fast when it comes to the use of copyrighted artwork by artificial intelligence. AI art might fall under fair use laws, which makes it more complicated to enforce copyright claims.
The issue is similar with AI art replicating the style of particular artists. While individual artworks are subject to copyright, artistic styles are not. Already in 1972, US courts established that copyright law does not apply to an art style. On a similar note, the Australian Arts Law Centre believes that copying stylistic elements may not be considered copyright infringement.
However, Michael Bennett, an intellectual property lawyer, holds a different view. Bennett, currently working at the Institute for Experiential AI, sees good chances for artists like Greg Rutkowski to assert their ownership rights. After all, there is a strong resemblance between the respective AI-generated pieces and the artist’s original work.
Rutkowski keeps pushing to remove the artwork of living artists from the datasets used for training AI systems. His advocacy raised the attention of Daniela Braga, data scientist at the White House Task Force for AI Policy. Braga decided to bring the issue up to the White House office to find a legislative solution.
The crux of the matter is that there is neither an option for artists to opt out of having their work used for AI training purposes nor to “untrain” AI systems. Therefore, Braga considers “eradicating the whole model that was built around nonconsensual data usage.”